BCOM in Digital Marketing is a 3-year undergraduate program, involving essentially, an advanced study of the techniques used in the marketing of products or services using digital technologies, such as:

*internet

*mobile phones

*display advertising

*other digital media.

The basic eligibility for pursuance of the course is a 10+2 qualification, completed from a recognized educational Board.

BCOM in Digital Marketing: What is it About?

Digital Marketing is a relatively new field of marketing, and has been designed to equip eligible candidates with a specialization in:

*a wide range of applications and techniques used in the field of Digital Marketing.

*basic sub-disciplines of management.

*various aspects of digital marketing.

*research on what is being most viewed, and how often an.d for how long.

*concepts of sales conversions.

*methods that enable an organization to analyze marketing campaigns.

*what on the internet is working and what isn’t.

*operation of the modern world of marketing.

*Pursuing advanced research in the discipline.

*what content works and doesn’t work in an industry, etc.

Eligibility for BCOM  in Digital Marketing

Listed below are the minimum criteria of eligibility that interested candidates need to fulfil in order to apply for the course.

*10+2 education completed, preferably in the Commerce stream, from a recognized educational Board.

*Preferably, Commerce subject as the main subjects of study at the 10+2 level.

*A minimum aggregate score of 55% (50% for SC/ST/OBC candidates) at the 10+2 level.

BCOM in Digital Marketing: Admission Procedure

Most institutes offering the course admit students based on performance in a relevant entrance test, often followed by a round of personal interview, wherein their general aptitude for the course is tested. Admission process generally varies across colleges.

A few institutes also provide direct admission based on the candidate’s performance at the 10+2 level.

 

 


Colleges offering BCOM Digital Marketing

Yeldo Mar Baselios College

About usYeldo Mar Baselios College, a Christian Minority Institution, established in 2003, is affiliated to Mahatma Gandhi University, Kottayam. It is run by Sophia Educational Agency, dedicated to quality education in job-oriented courses. The college is co-educational and... View More
FAQs
The occupied stream of BCOM Digital Marketing is Commerce
The graduation type of BCOM Digital Marketing is UG
Basically you would want to choose a course that will lead you to fulfill your ambition and build your future career. you will always want to take courses which will future-proof your existing skillsets to better equip you to excel in your workplace and move your career path to succeed well in life.

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